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Feb. 25, 2021

#277: Wisam Dakka, Co-Founder of Meemo, an Innovative Social Finance Platform Changing Users' Relationship with Money, on Building Consumer Products, Being an Engineer at Google and Snap, and Managing a Remote Team

#277: Wisam Dakka, Co-Founder of Meemo, an Innovative Social Finance Platform Changing Users' Relationship with Money, on Building Consumer Products, Being an Engineer at Google and Snap, and Managing a Remote Team

Wisam Dakka is the co-founder of , an AI-powered social finance app where your digital wallet meets your everyday life. Meemo allows you to send and receive money to friends and family, and is delighting users with automatic rewards based on their...


Wisam Dakka is the co-founder of Meemo, an AI-powered social finance app where your digital wallet meets your everyday life. Meemo allows you to send and receive money to friends and family, and is delighting users with automatic rewards based on their recent activity. This includes personalized offers and shopping deals, Weekly Review stories, useful transaction-based notifications, and more. The secure app can also be used to search and sort through accounts and transactions, and enjoy shareable insights uncovered by Meemo's powerful AI. Wisam Dakka and his co-founder, André Madeira are longtime product developers, coders and engineers who previously worked at Snap and Google.

Some of the Topics Covered by Wisam Dakka in this Episode

  • What Meemo is and where the idea came from
  • The landscape for this type of service and having Google and Apple as potential competitors
  • How Meemo is building trust with its users
  • How they've gone about prioritizing features and why they had to have a unique approach
  • Meemo's go-to-market strategy and how it has been affected by COVID
  • How they have begun to acquire customers and how they've shifted their strategy
  • How they have adapted the way their team works during COVID and keeping a remote team engaged
  • What's next for Meemo
  • Insights on building a consumer product that Wisam gained from working in big tech
  • The transition from working in big tech to building a startup

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