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  • #155: Alex Wheldon, Co-Founder and Chief Product Officer of Rho Business Banking, and a Serial Entrepreneur With 3 Exits, on Creating Great Products and Innovating in a Highly Regulated Space

#155: Alex Wheldon, Co-Founder and Chief Product Officer of Rho Business Banking, and a Serial Entrepreneur With 3 Exits, on Creating Great Products and Innovating in a Highly Regulated Space

Alex Wheldon the Co-Founder of Rho Business Banking Alex is a 3x time entrepreneur and was the founder and CEO of Kanary, Europe’s first DMP/DSP, which was acquired in 2014.  Alex was previously CPO at Lyst, a fashion marketplace with over 65 million customers, and CPO at Smarkets, a betting platform that he helped grow to over $2 billion in transactions per year in less than 12 months.  Alex’s ventures have raised over $100m in venture capital from firms like Draper Esprit, LVMH, Accel, Oxford Capital and Deutsche Telekom. Alex is also an early-stage investor through Wheldon Bros. Investments.

Connect with Alex Wheldon

Some of the Topics Covered by Alex Wheldon in this Episode

  • What led to Alex starting Rho with his co-founder, Everett Cook

  • What is Rho and their mission

  • Understanding the inherent problems with the banking industry

  • The sponsor bank model

  • What Rho offers and who their typical clients are

  • Fundraising for Rho

  • Navigating a highly regulated industry

  • How Alex evaluates opportunities in new markets

  • Alex's first time asking for capital

  • Understanding investors and Alex's advice for fundraising

  • The process of exiting a company

  • Foundational product thinking

  • Incorporating feedback into product development

  • How Alex views competition

  • How Alex approaches hiring

  • Alex's book recommendations

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