- Just Go Grind
- Posts
- #201: Dr. Sophia Yen, Co-Founder & CEO of Pandia Health, the Only Doctor-Led, Women-Founded, End-to-End Solution for Birth Control, on Building a Trustworthy Brand Serving the Needs of Women
#201: Dr. Sophia Yen, Co-Founder & CEO of Pandia Health, the Only Doctor-Led, Women-Founded, End-to-End Solution for Birth Control, on Building a Trustworthy Brand Serving the Needs of Women

Dr. Sophia Yen is Board Certified in Adolescent Medicine with 20+ years of experience in medicine. She graduated from MIT, UCSF Medical School, and UC Berkeley with an MPH in Maternal Child Health. She serves as a clinical Associate Professor of Pediatrics in the Division of Adolescent Medicine at Stanford Medical School. Dr. Yen co-founded Pandia Health https://www.pandiahealth.com/ and enjoys educating the public and other physicians about birth control, acne, weight management, and other adolescent health issues. She has been featured in many publications for her work in reproductive health and as CEO of Pandia Health.
About Pandia Health:
#SkipTheTrip to the pharmacy each month! Avoid unnecessary infectious exposure! Never run out of birth control again!
If you are on the birth control pill/patch/ring, try Pandia Health. Pandia Health delivers a year’s supply of birth control, free delivery to your mailbox, automatic renewal. They take almost all private insurances except for Kaiser.
If you have an active prescription (at a pharmacy or have your doctor send it in), the delivery service is FREE.
If you need a prescription, For AZ/CA/FL/TX/WY peeps,they can provide a doctor consult for $20. Enter code JustGoGrind for $5 off your telemedicine visit.
If you have insurance, the medications are "Free" = no copay, no deductible.
If you do not have insurance, most pills are $15/pack.
About Our Partners
This episode is also brought to you by Hawke Media. Hawke Media is a full-service Outsourced CMO based in Santa Monica, CA, providing guidance, planning, and execution to grow brands of all sizes, industries, and business models.
Hawke Media was recognized by Inc. as the country’s fastest-growing marketing consultancy and is proudly one of Glassdoor’s “Best Places to Work”, 2019 #893 on the Forbes 5000 list, UpCity Top Los Angeles Digital Marketing Agency. Hawke’s collaborative process, à la carte offering, and month-to-month fee structure give clients the flexibility they need to boost digital revenues and marketing ROI.
Hawke Media The company has serviced over 1500 brands of all sizes, ranging from startups like Tamara Mellon, SiO Beauty and Bottlekeeper to household names like Red Bull, Verizon Wireless and Alibaba.
Listen to our interview with Erik Huberman, Founder and CEO of Hawke Media, in episode 23 of the Just Go Grind Podcast.
Some of the Topics Covered by Dr. Sophia Yen in this Episode
What Pandia Health is and how it got started
How Dr. Sophia Yen tested the idea for Pandia Health initially
What Dr. Sophia did to make Pandia Health into a real business early on
The importance of content in the growth strategy behind Panida Health
The business model behind Pandia Health
Fundraising for Pandia Health and the use of funds
The content strategy Pandia Health uses
How COVID has impacted Pandia Health and what people need to know about telehealth and telemedicine
How Dr. Sophia went about building partnerships for Pandia Health
Culture-fit at Pandia Health
Keeping advertising in-house vs. outsourcing
What Pandia Health is focused on today
What women should know about their health and how technology now allows women to "turn off" their period
How Dr. Sophia Yen decided to get into medicine in the first place
How Dr. Sophia Yen's past experiences influenced how she runs Pandia Health (And how her accounting background proved to be important)
What other entrepreneurs interested in starting a health startup should think about
How Dr. Sophia Yen recharges outside of work
Why it's important to build your support team as an entrepreneur
Subscribe to the Just Go Grind Podcast
Want to Join a Supportive Community of Ambitious Founders?
Learn more about the Just Go Grind Founder Community, a group of more than 90 founders learning and building together each week 👇
Reply