Hey! Justin here, and welcome to another free edition of Just Go Grind. Premium subscribers get access to every edition, including audio versions, as well as our founder community and weekly office hours.

Laura Behrens Wu

Laura Behrens Wu took a problem she personally experienced, the shipping difficulties as an e-commerce operator, and built Shippo into a billion-dollar company.

She did it with zero experience in the shipping industry.

Shippo, which connects e-commerce stores to a network of shipping providers, simplifies shipping for more than 100,000 businesses, helping them save money in the process.

Laura is a sort of under-the-radar founder, but Shippo has blossomed under her leadership, tripling its growth every year in the first few years and becoming an industry leader.

Her story of overcoming rejection, finding a real problem to solve, and succeeding in an unsexy area of business, offers a lot to learn from.

Let’s get to it.

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