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Rachel Drori, the Healthy Food Innovator
Building Daily Harvest Into a Category-Defining DTC Food Company

Hey there my friend, Justin here, and welcome to Just Go Grind, a newsletter for the ambitious. Thank you to the 1,014 of you who joined since the last edition, if you aren't subscribed, and want to join 12,116 other subscribers, please subscribe below:
The Just Go Grind Community is Here!
Wednesday I announced the launch of the Just Go Grind Community and I just wanted to give a few of our early members a shoutout:
Sarah - She’s building Floode, an AI executive assistant that automates your communication busywork
Mei - She’s writing a weekly newsletter called Sunset Club to spotlight anti-success stories and lessons from failures for founders
Ashoak - He’s building QKonnekt to help people make quality connections on the go - airports, conferences, and more!
I’ll be mentioning more of the early community members in the next few weeks in this newsletter.
If you’d like to be mentioned in this newsletter, get 1 on 1 access to me, and join a supportive community of founders and operators, you can join at any time by upgrading to a premium subscription below:
Sponsored by: Wefunder
Very excited about today’s sponsor as I’ve invested in multiple companies through their platform and they are a wonderful partner for VITALIZE Angels as well!

Paul Graham said "It’s better to have 100 people that love you than a million people that just sort of like you. Find 100 people that love you.”
Well, my friends at Wefunder believe that a really powerful way to get 100 people to love you even more, is to let them invest in your startup.
Through a community round, Wefunder enables founders to raise capital from their customers and community, as well as rich people. It's an incredible marketing / community building campaign. And can be a valuable source of capital in a tough fundraising environment.
Substack, Mercury Bank, and Replit are three examples out of thousands of startups that have raised $600M in capital via Wefunder. The maximum raise is $5M, but the average is $500K and the minimum is just $50K.
To learn more, click here. Or email my friend Jonny Price (Wefunder's VP of Fundraising) at [email protected].
And if you’re interested in sponsoring a future edition of Just Go Grind, to get in front of 12,000+ ambitious founders, operators, and investors, learn more here, send me a DM on Twitter, or reply to this email.
Rachel Drori
Rachel Drori, like many other founders, took a problem she personally experienced and turned it into a thriving business.
As the Founder and CEO of Daily Harvest, a company that delivers chef-crafted, ready-when-you-are food built on fruits + veggies, she’s defined a new industry, becoming an innovator in the food space, and building a company worth hundreds of millions of dollars in the process.
She did it by believing in and executing a vision not shared by many early on.
Despite the doubters, she’s persevered, and her story is one I’m very excited to share with you today.
Let’s get to it.

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